Creating Video Content For Social Media

Creating Video Content For Social Media | Creating A Habit

Creating video content for social media regularly becomes habitual. Discover how to turn your social media content creation into a daily habit.

Hi Trish Davies, here from TrishDaviesInternational.com. Today, I just want to talk to you about the importance of creating a habit, but also keeping the habit. Specifically creating video content for social media so it becomes habitual and part of your marketing efforts.

Creating video content for social media every single day, is it possible? There’s something that happens to your mindset when you do that by creating this habit. A habit of turning your video on and delivering a message of what’s been going over the previous 24 hours. It’s really powerful.

I know that I’ve got out of that habit, and you know what, it’s just like any muscle. If you just let it sleep and let it go, it becomes very, very challenging to pick that habit up again. Or to pick that task up again and develop because it takes a good thirty days, at least at a minimum.

30 Days To Create A Habit?

Yes 30 days to create and build a habit and to make it as part of your routine or part of your life. I know that previous when I was doing the 90 day video journeys it became such a part of my life.

I was always carrying around a selfie stick and a microphone, I was always thinking about content. The potential of content ideas were being generated consistently all the time.

Unfortunately, I just slipped out of that habit. The thing is I’m creating YouTube content regularly, one to two videos per week but it’s just not enough. I believe it’s not enough make you truly authentic when it comes to the delivery of content.

So, by going in every single day, that authenticity really does shine and really does come through. I’ve simply got out of the habit and got out of the flow. That’s the word that I want to find and use, the flow of creating content.

Like I said, your goal in your content creation is to ensure that you create that authenticity. By doing that every single day, you do become authentic. As for strategy and format for your videos starts with turning that Facebook live on. Then just having maybe just an idea or a sense of what you want to talk about.

Think about and connect to what’s happened in the last 24 hours, then deliver the story. Deliver what you’re up to, where you’re going. Then loop it around to the outcome that you want or the message that you want to deliver to your audience.

Bring Your Life Experiences To Your Videos

There’s always lessons and learning every single day that you’re living. You experience so many different experiences, and so I think it’s important to bring that to your videos.

Capture it and loop it around to the lesson learned or the principal told, and it makes for a very good video. So, how about the importance of creating a habit, the importance of keeping and staying to that habit? Then not breaking it.

Because it’s like the game, like we always get told with exercise in the gym. Once you break that habit and you don’t go back to the gym and exercise the muscles become weaker. It becomes more and more challenging to commit and to go back. Then you’ve got to go through all of that work again to develop those muscles.

Back to creating video content for social media. Don’t even be prepared with your content. Just turn it on, share your experience for the day. Then loop it into some sort of lesson learned or principal taught, strategy or tip. I think that it’s going to get you into this practice of creating incredibly authentic content.